FOR IMMEDIATE RELEASE
Contact: Sarah Diina, 400-7249(c), sdiina@ConnectLife.org
Give a Pint Get a Pint
Perry’s Ice Cream and ConnectLife are teaming up to save lives right here in WNY. Winter months are typically a tough time for blood donation because of the holidays and inclement weather, and the decrease in donations has been made even greater this year due to COVID. However, ConnectLife is responsible every day for providing our local hospitals with lifesaving blood products and for keeping the supply at a safe level. The need for blood never ends.
In an effort to help meet demand and celebrate the gift of blood donation, Perry’s is treating donors to free ice cream! Presenting donors at every ConnectLife blood drive from January 1-30 will receive a voucher for a pint of Perry’s Ice Cream, redeemable at participating local grocery and convenience stores. 4 lucky donors will also receive an exclusive Perry’s prize pack.
“As a 4th generation family business based in WNY, supporting our community is one of our core founding values,” said Gayle Perry Denning, vice president of strategic branding and sustainability at Perry’s. “Expanding on our history of donating a ‘pint for a pint’, we felt the time to support the critical need for local blood donations was never more necessary than now.”
“In partnership with ConnectLife, we set a goal of 2,200 donations during the month of January. In addition, several Perry’s team members are ‘super supporters’of ConnectLife and aligning Perry’s pint flavor personalities to blood types is a fun, playful way for our organization to bring attention and excitement to the need for donations. Join our team in donating a pint at any ConnectLife Blood Drive in January and Perry’s will thank you with a free pint of ice cream. Together we can make a difference in our neighbors lives,” added Perry Denning.
For every pint of blood collected through the Give a Pint Get a Pint promotion up to three lives can be saved in WNY. ConnectLife is the primary supplier of blood products to Kaleida Health, ECMC, Niagara Falls Memorial Medical Center, Eastern Niagara Health, Wyoming County Community Health System, Olean General Hospital, Brooks-TLC Health System and Bradford Regional Medical Center.
As WNY’s only community blood bank it is our responsibility to answer the call for blood products to ANY hospital in need, but we need help from blood donors to do that.
Please visit www.ConnectLifeGiveBlood.org or call 716.529.4270 for drive locations and to make an appointment.
Download the press release here.
Unyts is now ConnectLife! ConnectLife helps people help others. As a federally designated not-for-profit organ procurement organization and community blood bank, we save and enhance lives through organ, eye, tissue and blood donations. Visit us online at www.ConnectLife.org or Facebook @weconnectlife.
Perry’s Ice Cream is a Great Lakes regional brand and Upstate New York’s #1 ice cream choice. Founded in 1918 by H. Morton Perry, Perry’s is a fourth generation, family owned and led business deploying a three-pillar strategy to diversify its business model, including: the traditional manufacturing and marketing of Perry’s branded ice cream, a Distribution system that covers more than 100,000 square miles and a global Contract Manufacturing segment that supplies to over 35 countries. With over 450 employees, Perry’s uses fresh, local, high quality milk and cream to proudly craft and slow-cook its ice cream for an exceptionally creamy texture and taste that consumers have fallen in love with for over 100 years. Perry’s is the 24th largest ice cream brand in the country and our products can be found across New York, New Jersey, Ohio, Pennsylvania, Massachusetts, North Carolina, Washington D.C., Maryland and Virginia. Visit us online at www.perrysicecream.com.